Industry and Competitive Analysis (Independent Study)

This course aims to explore the key factors that contribute to competitiveness and successful economic development from a micro (bottom-up) and meso-economic perspective. Sound macroeconomic policies, stable legal and political institutions, and improving social conditions create the potential for competitiveness, which, in turn, generates wealth by increasing microeconomic (company)-level productivity. To understand the determinants of a country's or region's productivity, students will analyze the sophistication and productivity of the company, the vitality of the group, and the quality of the business environment in which the competition takes place. 

 The course will begin by building a comprehensive framework that defines the concept of competitiveness based on the concepts created by Michael Porter and other authors regarding business groups and economic strategy. Then, the course will examine a detailed case sequence, culminating in a group assignment that requires students to discuss a case in a particular area and group.

 The course photo source is pexels.com.